One of the biggest problems with building a big downline in a network marketing company is training. Some companies still tell you to make a list of 100 people in your `warm` market. They tell you to include your butcher, baker and candlestick maker. But that`s ineffective at best and a complete waste of time at worst. Instead embrace all the internet has to offer and use network marketing video to find and teach prospects about what your company has to offer.
If your network marketing company has a website that you can use as a recruiting tool than you can make videos to drive traffic to that site. A good site will also have an auto-responder built in. This way you can capture the names and email addresses of those people coming to your site. When they opt in they are giving you permission to send emails to them, so no spam complaints. It`s all very legal and very profitable.
You can then follow up with them and you`ll have a much better chance of illustrating just what your company has to offer, why they should join and what you can do to help them succeed.
Once they`ve signed up to your downline you can use videos to teach them the necessary skills to succeed. You will cut your attrition rate down considerably if you can get your downline making money fast. It doesn`t have to be a lot of money but it needs to be enough so that they believe that it will work for them. Teaching them how to make money using video is a great new tool available to you, use it.
Don`t get too hung up on the idea of making videos. You don`t have to be the next Spielberg to make video marketing work for you. As long as your videos are clear, easy to understand and follow you will get good results.
As a matter of fact, when making your videos stay away from tying to get too fancy or flashy. That can just be confusing and become a turn off. Just use graphics to illustrate what you are talking about on the video.
Make sure that when you talk you talk slowly and clearly. Don`t stammer and stutter, another turn off. Write out an outline before you start so you are sure to cover all the major points and don`t forget anything.
Overcoming the main obstacle of building a big downline in any network marketing business means finding a way to teach your downline how to succeed. Making an informative video is a great way to do that. Make the video once and you can be teaching them with little to no additional effort.
Network marketing is a great idea. You can get rich by leveraging the work of an entire downline. The problem is that you have to build that downline. Fortunately advances online have made that easier too. By using network marketing video to recruit and train your downline you are automating much of the process so you can be off doing something else while your recruits are learning how to succeed too.